Overview
In the last two years,Wi-Fi technology has matured.The cost of
infrastructure and devices has fallen, its security has
improved (at least technologically), and third-party solutions
have been introduced to support on-network Wi-Fi roaming and
seamless call handover between wireless local area network (WLAN)
and cellular.
Mobile operators took advantage of some of the new Wi-Fi
capabilities, using the technology to support delivery of
mobile data bundles, but they now face a new
challenge:“Mobilizing” WLAN and enabling Voice over Internet
Protocol (VoIP) on WLAN networks seems to be giving fixed
carriers and mobile virtual network operators (MVNOs) a chance
to get some of their voice business back from mobile
carriers.This raises questions about the extent of danger to
the traditional mobile operator business, as well as the
nature of the WLAN technology in the future. In this report,
we ask — and provide answers to — the following questions:
- Where does WLAN stand today?
- Is the nomadic WLAN business model still
viable?
- What are the benefits of WLAN-cellular
bundling for mobile carriers?
- Can WLAN co-exist with 3G?
- Is the introduction of voice over WLAN (VoWLAN)
inevitable?
- When will VoWLAN be ready?
- What will be the adoption and revenue of
UMA and VoWLAN solutions?
- How can mobile carriers respond to the
introduction of VoWLAN?
This report helps you to:
- Maximize revenues from enterprise and
consumer WLANcellular convergent services
- Attack the segment better and faster than
your competition
- Evaluate the impact of WLAN-Cellular
convergence on revenues, subscriber acquisition and
retention
- Understand drivers behind WLAN/VoWLAN and
UMA adoption
- Identify best practices from carrier
experience
This report includes:
- 22 Carrier and Market Case Studies
- WLAN, UMA, and VoWLAN subscriber and
revenue forecasts
- WLAN market analysis through 2010
- Global and regional analysis of WLAN
carriers and markets
- WLAN vs. 3G discussion
- VoWLAN analysis
- Convergent services strategy analysis
Target Audience
Mobile Operators:
- Assess the impact of WLAN,VoWLAN and UMA
on traffic and revenue
- Size the market and revenue opportunity
for WLAN-cellular convergent services
- Benchmark existing WLAN-cellular bundled
services
- Evaluate competitive threats from
fixed-mobile convergence providers
Convergent/Fixed Operators/MSOs
- Assess VoWLAN and UMA on traffic and
revenue
- Size the market and revenue opportunity
for fixed-mobile convergent services
- Evaluate technology options for
fixed-mobile convergence Hot Spot Providers
- Assess impact of WLAN-cellular bundling
on traffic and revenue
- Understand impact of the adoption of
bundled services on hot spot growth
Vendors:
- Understand the drivers behind WLAN/VoWLAN
and UMA adoption
- Identify key players and their strategies
- Evaluate the technologies best-suited for
FMC services from operator viewpoint
- Understand the operator value proposition
for WLAN,VoWLAN and UMA
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