World first: Globe and
fastmobile launch unique myGlobe IMEVRYWHR mobile community service
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Globe Telecom
December 6, 2006
New offering, integrating communication, commerce and content
services
Chicago, IL -- The Philippines' leading mobile operator, Globe Telecom,
today announced the launch of its unique myGlobe IMEVRYWHR integrated
communications service. The fastmobile-powered service, the first of its
kind in the world, provides an integrated mobile environment where users
can connect and share within and across mobile communities through a
range of communication, commerce and content tools. |
Specifically, myGlobe
IMEVRYWHR enables users to:
- Quickly and easily share information
via a range of integrated
voice, messaging and content options within a single user interface
and
powered by a unique presence-based address book. These options include
voice, SMS, MMS, email and IM - either Yahoo!Go IM or myGlobe IM -
photo
IM and voice IM
- Simply access and use Globe's
award-winning G-cash service to
make wireless fund transfers, cash withdrawals and payments to pbodyner
establishments.
- Share prepaid credit via Globe's
Share-A-Load service and allow
subscribers to check their prepaid account balance.
- Search and immediately access
Globe's vast mobile content
library via the 'AskG' search function.
For the first time, the new service
integrates features, functionality and pbodyners from the internet within
one interface, enabling Globe's subscribers to interact with their
online communities wherever they are, however they want. Globe users can
access all of these great features by downloading the myGlobe IMEVRYWHR
client and subscribing by day, week or month. To access the client,
users will send a text message with the keyword 'IM' to 2992 to easily
install the client on their respective handsets for free.
"Globe is living up to its promise of offering innovative products to
its subscribers. myGlobe IMEVRYWHR is seen as a strategic move for the
company since the service integrates many of our most relevant services
for subscribers' ease of use. Pbodynering with fastmobile has not only
brought to bear considerable technical skill, but crucial relationships
with branded portals and device manufacturers," said Mario Domingo, Head
of Service Creation Division for Globe Telecom. "Communities have been
credited with the recent explosion in internet usage and myGlobe
IMEVRYWHR promises to do the same for our mobile services - these are
very exciting times for us."
"Communities are built on relationships and relationships are based on
communication - myGlobe IMEVRYWHR makes this communication simpler and
creates loyalty more than ever before" said fastmobile CEO, John
Hoffman. "We - fastmobile, Globe and our portal and handset pbodyners -
are delighted with myGlobe IMEVRYWHR. This launch promises to be the
first of many, and could even change the way people use their phones
,adding new usage over and above SMS."
This new mobile community service benefits the entire mobile value chain
- increased use of communication, commerce and content services will
dramatically enhance the revenue potential for the whole industry moving
forward.
About fastmobile
fastmobile connects mobile communities via integrated communications
services, enabling users to communicate and share information.
fastmobile offers mobile operators a suite of innovative services, such
as integrated voice, messaging, and content applications. Within a
single user interface users can communicate, as well as share and
consume information, mobilizing social networking and key desktop
applications.
The fastmobile services platform leverages and integrates existing
mobile communities, enabling instant connection - whether voice, IM
(private & 3rd pbodyy) SMS, multi-media messaging, and email. Operators
can pbodyner with fastmobile to innovate proprietary applications, as
well as provide a branded environment, thereby integrating services and
address books.
fastmobile works with mobile operators, OEMs and portals across the
world including British Telecom, T-Systems, and Globe.
About Globe Telecom
Globe Telecom, Inc. is a stock corporation organized under the laws of
the Philippines, and enfranchised under Republic Act No. 7229 and its
related laws to render any and all types of domestic and international
telecommunications services. Globe Telecom is one of the leading
providers of digital wireless communications services in the Philippines
using a full digital network based on the Global System for Mobile
Communication (GSM) technology. It also offers domestic and
international long distance communication services or carrier services.
Globe Telecom owns 100% of Innove Communications, Inc. Innove is one of
the providers of digital wireless communication services in the
Philippines. Innove currently offers cellular service under the Touch
Mobile prepaid cellular brand. The TM brand is supported in the
integrated cellular networks of Globe and Innove. It also offers a broad
range of wireline voice communication services, as well as domestic and
international long distance communication services or carrier services. |